Home Page

Email us

The Private Reserve
Ideal Cut Diamonds
In-Stock & Available:
Diamond Inventory


Ideal Cut Classifications
AGS Ideal 0 Cut
AGS-000/Triple 0 defined

Eighternity Diamonds
GIA Excellent / Ideal
Hearts & Arrows Ideals
Just Plain "Ideal"
The Ideal Differences

Fancy Shape Desc.
Asscher Cut Diamonds
Cushion Cut Diamonds
Princess Cut Diamonds

Private Reserve Terms:
Glossary of Terms
Inventory Introduction
No Sales Tax!    0.00%

Engagement Rings:
Overview of Styles
Tiffany Solitaires

Gold Solitaires
Platinum Solitaires

Knife Edge Solitaires

Cathedral Solitaires
Comfort Fit Solitaires
Half Round Bands

3 Stone Rings (DeBeers)

3 Stone Rings (Fancy)

Anniversary Rings

Eternity Rings


Designer Collection:
Designs by Tacori
Designs by D. Vatche
Designs by Viachi

Jewelry For Sale:
Diamond Earrings
Pearls
Colored Gems

Fashion Jewelry

Diamond Grading
The Expanded 4Cs

1. Cut = Light Return
2. Color
3. Clarity
4. Carat Weight

Clarity Characteristics
Degrees of Magnification
Diamond Grading Tools
Evaluating A Diamond
Fast Track to Brilliance

FireScope™
Fluorescence
Gem Ex Brilliance Scope
Grading for Real People
Holloway Cut Advisor
Polish
Proportions

Proportions Analysis
Sarin DiaMension
Symmetry

SymmetriScope™
The 60/60 Farce
Tolkowsky Range

Buyer Beware!
Chipped Diamonds

"Empty House Listers"

Re-Cut Diamonds
Secret Stuff
Treated Diamonds

When is "Ideal" not?

Diamond Price Tools
Paid Report Access

A word about pricing...
What is the "Rap Trap"?
What is Ho-Ho-Wholesale

What is a Site Sale?

Independent Laboratories
The GIA vs. the AGS

Important Stuff
100% Satisfaction Guarantee
0.00% Sales Tax!  Oh yea!

FAQ's or Fiction
Find an Appraiser
Kimberly Diamond Act
Ordering Information
Platinum Tips & Care
Privacy Policy
Ring Size Conversion
Shipping Information
Terms & Conditions
Time Zone 101

Trade-in Policy
What Do I Do Next?

Who Are These Nuts?
About Us
Ask A Fellow Netite
Contact Us
General Information

The Benefits of NiceIce
N.Y.D. Magazine says...
Services Offered

Visit Our Store!

Investigate Us
Jewelers Vigilance (JVC)
The Public Eye
Epinions.com

Interesting Stuff
Canadian Diamonds
Diavik Mine Canada
$295M DeBeers Settlement
Blood Diamond Movie
Sierra Leone Diamonds

The Legal Stuff
Copyright Notice

Terms & Conditions

Trade Affiliations:


Jewelers Vigilance


Jewelers of America


Manufacturing Jewelers
& Suppliers of America

StopBloodDiamonds.org Registered Jeweler

Friends, Competitors
& Shopping Favorites!

Exchange Links w/Us!

 

 

 

 

 

 

 

*

*

 

The "Blood Diamond" Movie

The Blood Diamond Movie is excellent, we think that everybody should see it.  The focus of the film revolves around the activities of a fictional character playing the part of a diamond smuggler who is trying to steal a stolen pink diamond from a mining camp prisoner amidst the tragic chaos caused by the civil war which took place in the Sierra Leone region of Africa during the 1990's.  The story line is excellent, the acting and effects are top notch, and the movie brings much needed attention to the fact that abuses of humanity are carried out every day under the false pretenses of freedom.

Undoubtedly the producers of the movie intended to entertain viewers while raising public awareness to the tragedies which are reported to have occurred during the Sierra Leone civil war.  While the movie gives brief reference to the fact that the diamond industry made efforts to stem the flow of blood diamonds, we think that it would have been nice if clear credit was given to the diamond industry for the efforts which have been made to stem the flow of conflict diamonds which are commonly known as "blood diamonds" because the reality is that 99% of all the gem quality diamonds sold throughout the world are Conflict Free due to the Kimberly Process which was put in place through the efforts of the World Diamond Council.

We saw the Blood Diamond Movie on opening night and watched with horror as a small village in the Sierra Leone was invaded by guerilla forces and entire families were gunned down while attempting to flee the rebel forces.  We couldn't help but think that it reminded us of similar horrors which were inflicted upon the Native American Indians here in the United States by the Europeans who settled our nation.

We watched as the villagers in the movie were pulled from their homes and loved ones and lined up by guerilla forces who then decided their fate by either shooting them, cutting off their arm, or enslaving them to either "fight for freedom" or work in the mining camps which the guerilla forces had taken over to fund their bloody cause.  We couldn't help but think that this must have been what it was like for the Jews in Nazi occupied Germany.  And just like the Nazi's who occupied Germany, the guerilla forces fighting in the Sierra Leone had their Nazi Youth who were turned against their families and brainwashed to fight for the cause... How sad that history seems intent to repeat these types of tragedies.

Beyond the tragic abuses of humanity which are portrayed in the film, the focus of the movie revolves around the illicit trade of smuggling diamonds out of the Sierra Leone in an effort to fund the activities of the guerrilla forces.  We suppose that throughout time, every major catastrophe which humanity has suffered upon itself in the form of war has been funded in one way or another by the natural resources available to the people of each region whether it be gold, diamonds or oil.  And in many cases, these natural assets are the cause of the wars because people seem to be naturally inclined to fight over the control of such things.  There are many historical experts who argue that our own civil war was fought over Federal Reserve Notes (the currency of the time) while others say that the civil war was fought over slavery and others wills say that it was all about gold.  We don't know, we weren't there, but pick up any history book in the library and you will find plenty of examples of how our forefathers suffered plenty of abuse upon their enemies of the time.

Throughout history, people throughout the world have suffered unspeakable tragedies at the hands of their dictators and governments and those who have risen to new heights simply because they happen to possess the fire power to take control of a region by force.  We like the fact that the Blood Diamond Movie is able to raise public awareness to the tragedies which reportedly occurred during the civil war which took place in the Sierra Leone during the 1990's, however it is unfortunate that attention to these tragedies is only coming to the limelight of public awareness a decade or so after they have taken place.  Where were the movie makers when the tragedies were actually occurring?  Where was the press?  Where was the public concern?  If the war was mentioned at all, it was buried in the back pages of a newspaper or as a last minute blurb on the television news when a network was looking for something to fill a thirty second spot which had not been purchased by advertisers.  Do you know who was there?  Do you know who was trying to intervene on behalf of the people of South Africa?  The diamond industry and non-governmental organizations (NGO's) like Amnesty International.

Those of us involved with the diamond industry during the events of the Sierra Leone civil war were painfully aware of the fact that rebel forces were cutting off the limbs of people and forcing them to work in the diamond camps at gunpoint.  The fact that rebel forces used diamonds to fund their efforts does not mean that those efforts, nor the mining camps, were funded by the diamond industry... not the legitimate diamond industry, not the diamond industry as a whole.  While the world was reeling from the brutal events which took place during the civil war in Bosnia between 1992 and 1995, as those past abuses became "Prime Time" and all the rage to be concerned about (after the fact), the diamond industry was battling for its existence in the Sierra Leone where its organized efforts and mining operations were being invaded and taken over by rebel forces... Corporate America would call this a "hostel takeover" if conducted on paper, but when rebel forces take over your facilities by force and use your product to fund its efforts, apparently the World Court of Public Opinion deems it necessary to convict an entire industry for dealing in blood diamonds and if we're to believe the efforts of Hollywood it is a major problem today. Thankfully it is not.  Fewer than 1% of all the gem quality diamonds in the world were sourced from illegitimate sources and we venture to say that less than 1% of diamonds offered in the current market stem from illegitimate sources because the Kimberly Process ensures that reputable diamond dealers and jewelry stores are dealing in diamonds which are conflict free.

The global diamond industry has a zero tolerance policy towards the trade in conflict diamonds.  In the year 2000, the World Diamond Council was formed to help eradicate the trade in conflict diamonds.  Together with non-governmental organizations (NGO's) and governments throughout the world, the Kimberly Process was adopted which banned the sale and trafficking of conflict diamonds.  Under the Kimberly Process, rough diamonds mined from legitimate operations are sealed in tamper resistant containers and certified conflict free by a strict system of forgery resistant documents and serial numbers.  This documentation is re-certified each time a rough diamond crosses an international border.  We can tell you from personal experience that while the Kimberly Process is intended to control the flow of rough diamonds, that it can be challenging to ship lab graded, polished diamonds, across borders because the customs departments of major countries of diamond imports such as the United States, Canada and the European nations are exceptionally zealous and strict in the enforcement of the demands of the Kimberly Diamond Act.

At present, the Kimberly Process is law in 69 countries and is backed by the United Nations.  As diamond dealers, we are required to source the diamonds which we sell only from suppliers who comply with the provisions of the Kimberly Diamond Act and which have provided us with written assurance that the diamonds have been mined and processed by legitimate means which are free from conflict.  Because of the Kimberly Process, more than 99% of all gem quality diamonds are from sources which are conflict free.  But the diamond industry will not stop its efforts until conflict diamonds no longer exist and the illegal trafficking of conflict diamonds is completely eradicated.

How your diamond purchase helps the world...
The diamond industry is vital to the Southern Africa economy" - Nelson Mandela

Fact: 65% of the world's diamonds come from African countries.

Fact: The $8.4 billion African diamond industry is one of the fundamental pillars of the African economy.

Fact: Approximately 5 million people have access to health care due to diamond revenues.

Fact: An estimated 10 million people globally are directly or indirectly supported by the diamond industry.

Fact: Revenues from the diamond industry help provide necessary counseling, testing, education, treatment programs, clinics and hospices for HIV / AIDS patients.

Fact: The charity Jewelers for Children funds a community based care program for orphaned children in South Africa.

The blood on the hands of the world's children today is not being funded by diamonds, but rather by the war to control the flow of oil.  The difference between the War in Iraq and the civil wars which took place in the Sierra Leone and Bosnia is that we are intently aware of this particular travesty because many of our family members are fighting this war for freedom.  Unlike other wars which take place "over there" in countries unknown and of little importance to those who are not directly involved by nationality, family ties or business, the tragedies taking place during the war in Iraq are known to all because it is World News... The civil war which took place in the Sierra Leone during the 1990's and which was allegedly funded by blood diamonds was not world news because it took place over there in a place far, far away from the comforts of our living rooms and were far too distant even for the reach of our cable news empowered television sets... But it was real, it was real to the people of South Africa, and it was real to legitimate members of the diamond trade who stood up and elected to take action and who formed the World Diamond Council which created a plan of action called the Kimberly Diamond Act.  The legitimate diamond industry began to do its part to stem the flow of conflict diamonds long before it became popular to do so, and well before the Blood Diamond Movie went into production.  Here is how you can make a difference and help us stamp out those who would profit upon the suffering of others...

Always buy your diamonds and jewelry from a legitimate dealer. 

A reputable jeweler should only buy from suppliers who can warrant that their diamonds are from sources free from conflict.  Pawn dealers and jewelry stores which buy jewelry "off the street" from people who walk into their store and who are not legitimate members of the diamond industry can not make this claim... We buy all of our diamonds and jewelry from legitimate firms, we do not buy off the street.  To determine whether your local jeweler buys off the street, just drop by and ask them if they "are interested in purchasing this diamond ring" and if they are interested, then they buy off the street... And you can not be guaranteed that the other diamonds and jewelry that they offer you have been obtained by legitimate means...  If you don't want to buy your jewelry from a jeweler which doesn't buy off the street to stem the flow of conflict diamonds, then don't buy from them because doing so may support criminal activities in your area, i.e. the next diamond which your jeweler buys "off the street" might have been stolen from your house by the meth head that lives around the corner.

Don't buy diamonds and jewelry from private parties

For every person who is concerned about conflict diamonds and the tragedies imposed upon the people of the Sierra Leone during the civil war that occurred there, there are ten other people who are more interested in saving a buck and who will buy their jewelry from a private party through a classified advertisement or online auction.  Well if you were going to traffic in conflict diamonds, do you think it would be easier to sell those diamonds to the general public by appealing to their sense of greed, by enticing them with the savings of a little money?  Or do you believe that it might be easier to try to sell those conflict diamonds to a member of the legitimate diamond trade who is keenly aware of the tragedies created by the trade of conflict diamonds, and who is likely paranoid enough to think that you might be an undercover agent from the F.B.I., I.R.S., or the U.S. Treasury Department, sent to determine whether they might be willing to consider trafficking in conflict diamonds and whether they are in compliance with Federal Law and can produce (1) a written document defining their corporate policy pertaining to the trafficking of conflict diamonds; and (2) written receipts from their suppliers indicating that all of the diamonds currently in their possession and which they have purchased in the past since the passing of the Kimberly Diamond Act into law were purchased from legitimate sources under the guidelines of the Kimberly Diamond Act; and (3) a separate written policy pertaining to the provisions which they have in place to prevent them from participating in the illegal practice of money laundering?  If you guessed that is might be easier to sell conflict diamonds to the general public via a classified advertisement or online auction and appealing to their greed, then you're a winner!

The diamonds which we sell are conflict free!

We have and always will be concerned about the illegal trafficking of diamonds, colored gems and jewelry.  All of the diamonds, colored gems and jewelry which we represent have been purchased from legitimate sources which are verifiable members of the diamond and jewelry industry.  We actively support the intentions of the Kimberly Diamond Act and conduct our business within the guidelines of the Kimberly Process.  We do not purchase diamonds or jewelry "off the street" and are zealous about maintaining our integrity.  If you're looking to be investigated for money laundering or trafficking in conflict diamonds and/or stolen gems, just give us a call and approach us with the wrong type of deal, operators are standing by to set up your custom sting operation and expedite your trip to Club Fed v


May we help you find the diamond of your dreams?
Send us an email diamonds@niceice.com and tell us what you are looking for.
Or give us a call at 206.319.8152 or Toll Free 877.844.5443

Copyright © 1996 - 2007 Nice Ice, Inc.

AGS® is a registered trademark of the American Gem Society (702) 255-6500
GIA® is a registered trademark of the Gemological Institute of America (760) 603-4000